Millions of people are using Twitter every month. It’s one of the most powerful social media marketing platforms available to marketers right now. Many Twitter users will engage with some of their favorite brands – especially if contests, engagement questions, and more, are involved. Other than the traffic, Twitter is an extraordinary platform to set up authority. Twitter is not like any other social media platform because the feed is extremely effective and dynamic and posts disappear within a few times. So you will have to ensure that you are using the right kind of tools to increase visibility on Twitter. There is good news that there are different kinds of Twitter marketing tools that you can incorporate into your efforts.
What Do You Require In A Twitter Marketing Platform?
Before choosing the best choice to manage your brand’s Twitter profile, you need to know what you want from the platform. Twitter marketing tools offer multiple ways to use Twitter and take advantage of the social media platform. All marketing platforms have different kinds of tools, some of them are free and some are paid.
Consider these factors before you select a social media marketing platform:
- Do you want to grow your influence on Twitter?
- Do you want to maximize your engagement on Twitter?
- Do you want tools to run your brand?
- Do you need a marketing tool that allows you to run your account and customer interactions?
- Is price a factor?
Different platforms have different kinds of services. It’s important to look at what you will pay for, and what you don’t want.
Top Twitter Marketing Tools In 2023
It can be challenging to find the perfect Twitter marketing tool. Here are our top Twitter marketing tools to help automate and make better your Twitter presence.
Tweepi is the Twitter marketing tool that guarantees engagement. If you have thousands of followers but don’t engage with your audience, it makes no sense. It takes time and effort to engage with all of your followers to respond. But you don’t need to worry. Tweepi makes your work easy.
Tweepi is managed by artificial intelligence. It is one of the top Twitter marketing tools that offer advanced features to keep your followers engaged. Make your Tweepi account and feed in the relevant hashtags and users/competitors you want to trace. It will further examine the targeted hashtags and users to filter the most active and relevant users suitable for your engagement. Tweepi is offering its services with 2 plans, Silver and Platinum with monthly prices of $12.99 and $24.99 respectively.
Twitonommy is a tool for analyzing Twitter accounts and their activity. Twitonomy offers you to analyze the statistics of Twitter. Twitonomy offers you advanced features, well-designed charts and visuals are one of the best Twitonomy features. It has also a feature where you can see all your mentions from all over the world. You can use Twitonomy free but for advanced features and premium version of Twitonomy starts at $20 per month.
When you set up an account on Twitter, every account has free access to the Twitter analytics dashboard. You can analyze and see how many impressions and engagements you get from your tweets. You can also analyze the performance of your Twitter cards. The best part of Twitter analytics is free.
Twilert is also one of the top marketing tools that helps in social listening. This tool brings the exact information that you have asked for. Twilert sends you an e-mail every time your brand name, chosen hashtags, or keywords are mentioned on Twitter. Twilert makes sure that you don’t miss out on any important information and engage at every possible opportunity.
Twilert has 3 different plans with different rates. Choose the one which suits your brand requirements.
Bluenod is a perfect and simple way to find influencers and great content with Twitter visualization. You can develop an engaging Twitter community and trace influencers with the help of Bluenod. It lets you target topic-related communities and control your Twitter lists directly. Bluenod makes sure that you reach out to the relevant influencer easily. It offers you a free trial. Bluenod offers 4 plans with different kinds of rates.
Using commun.it, manage your Twitter community via mentions, interactions, and more. Use this marketing tool to develop strong relationships with your followers and your target audience and engage with your potential customers. You can also use Commun.it to share focused and organized content and tweets within your niche topic. The platform also allows you to schedule your tweets and post them at the best possible times to maximize your engagement. You can also use it for brand awareness, real-time engagement, download progress reports, and more.
Agorapulse is another popular Twitter marketing tool that will help with Twitter and other social media channels like Facebook or Instagram. This up-and-coming tool will engage you with Twitter followers, access new audiences, and make connections.
It helps you in scheduling, automating, hashtag analysis, customization (using labels), and saved searches. It has a user-friendly interface with customer support options and mobile-friendly apps.
TweetDeck is a free marketing tool that allows you to schedule and trace your posts. It also manages multiple Twitter accounts at a time and traces the most recent trending hashtags and topics. It also has a few features, such as a column filter that helps you customize searches by keyword, date, and time, and stay on top of new Tweets. TweetDeck can also be used for social listening.
GroupTweet is a top Twitter marketing tool that helps you analyze activity, schedule tweets, and more to increase your overall performance on Twitter. You can integrate it with any other social media scheduling tool. So, if your team/client uses any other tool, they can access GroupTweet directly from the same app. GroupTweet also has this feature where you can communicate privately on Twitter groups, providing account access without sharing Twitter passwords.
Tweroid helps you to optimize tweets for the optimal audience and better each. It analyzes your tweets as well as your follower’s tweets for better insights. It also analyzes the best time for you to post. The best part of Tweroid is free.
Tagboard is a newly launched marketing tool for Twitter that allows you to aggregate data from social sites, like Instagram or Twitter, using the power of hashtags. It is not a social media management tool but if you use it in the right way, it can uplift your Twitter analytics.
You can use keyword filters to work through different posts, too. It’s a great tool for monitoring new and important topics.
Later is also a new management tool for Twitter. However, it offers many tools for Twitter, Pinterest, and Facebook as well. Later works best for image-centric social media accounts. The platform has an outstanding visual content calendar to easily help you plan your week by dropping images onto the week ahead. Editing tools for photos are built-in. There’s a free plan, with paid plans starting at $9.
Twitter is a popular social media platform for business advertising and branding. Follow these advanced Twitter Tips for Business Advertising and Branding. Though Twitter is an important part of social media marketing, you should consider spreading your branding roots to different platforms.