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Author Archive

Deep Dark Web and its Effects on Your Privacy, Business and Money

What Is This Deep, Dark Web and What Does It Mean to Your Privacy, Your Money and Your Business The deep, dark web sounds like it could form the backdrop of a horror film or a spooky story told around a campfire. And until recently, that’s probably what most people would assume when they heard ..

Why use Twitter for marketing your small business

Many small businesses today ask, “why do I need Twitter?”  Many of these small businesses tell me “I am on Facebook and it’s generating some leads and occasional sales for me. Facebook doesn’t work as well as it once did but I’m there with the other billions of people.” Then the small business owner begins ..

Blogger’s Guide to HTTPS and SSL Certificates

By now even the most amateur Web user has noticed that some websites start with the traditional, http://, while others the slightly longer. https://. But far fewer realize the significance of that extra letter. Do you know what it means? URLs that begin in, “https,” are encrypted to help prevent hackers from intercepting your data. ..

13 Content Marketing Trends Happening Now

What started with clever landing pages has grown into a huge industry. Article. Blogs. Videos. Tweets. Snaps. Images. There are so many forms of content and so many ways to make it work for you. While there are some dependable content strategies we can go to every time, there are some trends that are making ..

How to Build Your Audience Before a Product Launch

Your new product will need a buzz. While it’s easy to spend all of your time and energy creating a new product that will presumably change your industry, it’s critically important that you also spend just as much time and energy building the energy and anticipation that must accompany that shiny new product

12 Things You Should Know Before Using Google AMP

Google AMP is a software to make websites load faster on your phone. Google’s goal is to have websites and ads created using the AMP software load almost instantly, satisfying the instant gratification needs of its audience who are always looking for things to be faster

13 Tips for Choosing a Domain Name – 2017 Edition

A first impression. Search engine optimization. Your entire brand. Your domain name is more than just a URL – it’s truly one of the most important elements of your online business. Sure you’d like to think that your domain name isn’t as important as your company and marketing, but you’d be mistaken. A convoluted domain ..