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12 Ways You Haven’t Tried to Find Leads Online

Leads.

Action.

Money.

The world of ecommerce revolves around just a few ideas.

Visitors follow a lead your site.

Visitors take action.

You make money.

It all hinges on those visitors.

Those leads.

How can you find the sort of leads that turn into money?

Consider a few places you haven’t looked before.

  • Host an Event

Host an Event

Host an Event

If you haven’t hosted a digital event, this is a great way to meet people. Bring some folks together for a webinar or conference. If you are really willing to put yourself out there a bit, look into conferences or other events you can host in your area that will get your name out there and get you a few good names in return.

Hosting a table at a conference may be a good starting point, but people love free things so consider bringing in crowds by offering food, beverages, free items or just free entertainment. If it’s free, they will likely come.

  • Host a Contest

GuestCrew Temok Cash Giveaway Contest

GuestCrew Temok Cash Giveaway Contest

Humans love getting things for free and we’re willing to work for it as well. A contest may be a great way to do a lot of different things, especially if you can advertise it well.

Share something for a chance to win. Tweet something for a chance to win. Fill out this form for a chance to win. Give away something that has value to your potential audience and you can collect some significant leads.

Do participate in the $500 Cash Giveaway Contest Via. Temok and GuestCrew. Ends on the 31st of October 2016.

  • Create a Survey

People like to know things, and they like to know what others are thinking. Create a survey and then publish the results immediately after the person answers the questions.

Now your audience is engaged and in order to see just how many people would vote for different candidates, they had to sign-up or connect to a social media profile, of course.

  • Create Killer Infographics

We know people like to know things, and they also love to look at pictures. This is why infographics are easily one of the most interesting ways to collect a few leads. Gather information that people care about and then represent it digitally. Post that image online and with any luck it will go viral, allowing you to collect a few social media accounts along the way.

  • Offer a Quiz

Social media is full of surveys telling you which zodiac sign if your mortal enemy or which of your Facebook friends you should marry someday. We all know those quizzes are a joke, but they are fun and we love free entertainment.

Create a great quiz that is amusing and put together well and you’ll have folks lining up to take it – after signing up with their Facebook profile, of course.

  • Skip the Free Junk

Pick Your Free Items

Pick Your Free Items

We have reached a point in the evolution of the internet when we can safely say that nobody really wants your free junk. Do they love free things? Absolutely. Do you they want a free ebook they will never read? Probably not.

Pick your free items carefully, but if you are giving them something that actually has value, the buy one get this free gimmick still works wonders.

  • Offer Free Entertainment

Speaking of free things that people enjoy, why not offer them entertainment? Making videos, vines and clever posts doesn’t have to be a challenge, but it can definitely pay off in a big way. Create a clever vine that lasts just a few seconds and you can easily go viral.

Make that Vine or GIF a native advertisement and you can generate leads and even sales simply by making someone smile for a moment as they scroll through their Facebook or Instagram feed.

  • Amuse Your Future Audience

McDonalds sells to children

McDonalds sells to children

While it’s only natural to speak to your current audience and want to collect those leads immediately, there is something to be said for playing the long game. Children don’t buy things at McDonalds, but their parents do.

So McDonalds sells to children, and it works. Think up the options for your future buyers and give them what they want, preferably for free. This way you can create a long range plan for future customers as well as the current adult ones who will wind up buying whatever it is you’re selling to their kids.

  • Consider Native Advertising

Native advertising can take many forms, but it also takes a lot of the guess work out of trying out your own infographics and images. Native advertising is placing ads in a natural way on your website so that visitors aren’t harassed by the ads, but rather intrigued by them. Give them a promoted article and they want to read it.

Give them a promotional video and they probably want to watch it. You can do this directly, or through one of the many platforms encouraging native advertising as it moves into a more prominent position in marketing circles.

  • Look for Mobile Opportunities

Mobile Opportunities

Mobile Opportunities

If your site is not optimized for mobile, you’re missing a tremendous amount of leads. The number of people visiting websites on mobile devices is increasing every day, and if your website doesn’t load properly on a mobile device – one facing either direction, mind you – you’re behind the times.

Get your sites optimized and redesigned if necessary to capture those mobile users and then look for additional features that are just available on devices like apps and certain types of ads.

  • Look Again at LinkedIn

Linkedin

Linkedin

Facebook and Instagram have a broad reach, but they may be too broad if you’re trying to sell to professionals. Professional buyers don’t hang out on Facebook to do business.

But they do come and go frequently to sites like LinkedIn. Now that LinkedIn is offering more than just profiles, you can write articles, follow others, create communities and network, network, network!

  • Put Some Pictures Out There

You can have killer content, but if your content doesn’t have images, what’s the point? People like images. Their eyes are drawn to pictures. They want pictures! So put some images in your sites. Put some images for your ads. Put some images for your buttons and call to action.

Just be sure you don’t put so many pictures that your website slows down or your readers get lost in the gallery of amazing artwork you’ve collected for each page.

It’s one thing to round up interested parties. It’s a different thing to make those leads stick around and take action. Keep being creative as you collect your leads and then exercise that same creativity on how you make them sit up and take notice. And hopefully take action as well.

Oleg

Oleg Calugher is your Fellow Blogger and Co-founder of Guest Crew. Catch him on Twitter.

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Comments

47 Comments on “12 Ways You Haven’t Tried to Find Leads Online”

  1. Hi Oleg,

    Hey I’ve seen that Guest Crew/Temok joint contest all over 😉 Well done on that promo bro! Contests rock. Here’s a cool offline method: design a T-Shirt with your blog logo. I have 2 Blogging From Paradise T-shirts. They always get pop at airports. My most recent trip to JFK I found a new subscriber from Scotland. He was in NYC on business, asked how my blog was, I said Virgin and Forbes and Entrepreneur liked it, and we chatted from there. Thanks for the smart share!

    Ryan

    • Oleg says:

      Hi Ryan,

      thank you for the comment,
      Good to know that you have heard about the contest already, please do participate 🙂

      With GuestCrew’s crowd-speaking technology, every social share is stored in the system and released at once – so if the campaign is huge, it can even trend on sites like Twitter, facebook etc.

      So far the contest is coming up well, with 233 Users Supported in total whose combined social reach is 1,400,364 with 16 more days left …

      Am thinking of the off-line methods too, like you mentioned T-shirts … am thinking to print our logos on Coffee Mugs etc. and send out to our friends and connections. I don’t travel as much as you do, but will still try to implement your t-shirt idea some day.

      thanks,
      – Oleg

  2. Louis says:

    I’d love to refer you as one of my best lead generations and love tips you’re sharing.

  3. Hi Oleg,

    This is a wonderful assortment of ideas for lead generation.

    There’s a lot of challenges that people can accept and I have done just that.

    I am going to join the Giveaway and get cranking 🙂

    I’ve done giveaways before but this looks wholly unique and I think you’ve done something really special with it.

    Strangely, I’m having trouble registering to get started, but I’ve put in a request for help on that, and I’ll be on my way 🙂

    Excellent article.

    -Donna

    • Oleg says:

      Hi Donna,

      thank you for the comment,
      Great to know that you liked the giveaway,

      The tech team of GuestCrew will fix the error as soon as possible,

      thanks,
      – Oleg

  4. mounika says:

    I love your blog and lead generation tips. i recommend every one to read this.

  5. Joy Healey says:

    Hi Oleg,

    Some very interesting ways there, thanks. I do agree with you that people are sick of “free stuff”. Sometimes I’m completely turned off by the amount of stuff people offer because I know I would never wade through it all.

    The slight twist that I use on “hosting an event” is that I go to a local business networking group in the UK (Links 4 Growth). They host the event and it’s free, except for the price of a coffee. It’s also good to get out from behind the PC screen and meet some real people.

    Joy – Blogging After Dark

    • Oleg says:

      Hi Joy,

      thank you for the comment,
      Yeah, free stuff which is mostly informational is tough to go through. There’s plenty of that already out there and after reading a page if it seems repetitive, am pretty sure no one will move further into it.

      Personally, when we offer free stuff, we make sure it is of real value, for example: Cash, Free hosting etc.

      thanks,
      – Oleg

  6. Hi. Great tips, Oleg!

    I’ve found that it’s good to have free stuff available to your visitors, so I have to disagree with you on that one point. Of course, it all depends on the value you are providing.

    I like your tip about LinkedIn. I don’t use LI as often as I should!

    • Oleg says:

      Hi Lorraine,

      thank you for the comment,
      Yeah, that is the main point – the free stuff must be valuable, or else it is of no use …

      We should all use Linkedin more often – the Linkedin social network has a lot more to offer and we only scratch the surface,

      thanks,
      – Oleg

  7. Mark says:

    Thanks for sharing some excellent and extremely practical lead generation ideas Oleg!

    And it looks like any one of them, are definitely going to make a positive
    difference and have a positive impact on our relationship with our customers and clients.

    And truth told, there are several of your proven suggestions, I should be taking
    more advantage of!Thanks!

    • Oleg says:

      Hey Mark,
      thank you for the comment,

      Glad you liked the ideas,
      Totally agree with you, it is all about that positive connect – that is the main force behind a successful lead.

      Do keep us updated with the results when you apply the techniques,
      thanks,
      – Oleg

  8. Aigen says:

    Hello Oleg,

    Very good info. The final idea that can be taken is that if you want something from the visitor it’s very helpgul to offer something to him.

    Good post!

  9. Hey, Oleg……
    Great job yaar….
    I loved your post. It’s so important to me because I was very careless in doing all the things related to finding leads to online, I lack in this portion. On the search for improving these things I had a large hunt and finally I figured out your post.

    I have been inspired by your post because I didn’t have any idea in making that correct. I can now able to manage by getting your valuable points like “Host a Contest” and “Free Entertainment”.

    Even I too go with your one more important point that is mobile device has been increasing nowadays so only if we provide an optimal solution that should support in mobile, Where the traffic will be higher.

    Thank you, sir, for such a wonderful post. keep posting 🙂

    • Oleg says:

      Hi Sathish,

      Welcome to Temok and thank you for the comment,
      Do get a Gravatar, it will make your comments look good.

      Surely, everyone uses cellphones to browse the internet – and having a site that isn’t mobile responsive means you are losing out on valuable traffic,

      thanks,
      – Oleg

  10. Shameem says:

    Hi Oleg,

    Contest , survey and event which is more regularly activity i’m seeing most of the places and I would even suggest this methods for finding leads rest of the methods also good source would like to check them.First time visiting loved your post would like to engage regularly keep sharing more stuff and ATB Happy Blogging!

  11. Usman Nasir says:

    Hi,

    I don’t know why but this blog design/font is very easy to read.

    I must agree on the point that feels do want to get free stuff, but most of the companies lack to offer something free which is of some good value to their potential readers/customers.

    Same applies to the contests if the get back on the contests is not worthy enough than people might not even participate.

    Regards

    • Oleg says:

      Hi Usman,

      welcome to Temok and thank you for the comment,
      Good to know that you like the design and font of our site, always feels good when people appreciate hard work.

      Yeah, giving away free stuff that has a value and is related to the company that is giving away the stuff, makes a big difference. Totally agree with you, participation depends on the value – else no one will participate.

      thanks,
      – Oleg

  12. Great post with lots of good ideas and suggestions how to engage visitors .
    Some of them are new to me . I agree there are too many junk giveaways and
    people like to be entertained.
    You did a very good post .
    Thank you
    Erika

    • Oleg says:

      Hi Erika,

      thank you for the comment,
      yeah – junk giveaways are the worst, they don’t provide any benefit and waste time. When ever we do giveaways we make sure to give away cash – that way people can use it whatever way they like.

      Gad you liked the post,
      thanks,
      – Oleg

  13. Shathyan says:

    Awesome post which will be useful for Business. Every business success or failure depends on the Leads which they get to make sales and bring in revenue. If they fail in getting quality leads, then the business goes down.

    So thanks for sharing some unique ways to generate more leads for our Business which can be useful in driving more sales and revenue.

    • Oleg says:

      Hi Shathyan,

      welcome to Temok and thank you for the comment,
      Good to know you liked the article,

      Yeah, getting qualified leads is crucial for success in any business,
      thanks,
      – Oleg

  14. Lisa Sicard says:

    Oleg, I love all your ideas here. Some are new to me and others I just haven’t yet done. Love the contests and making things fun. Images are key to getting more shares and visits and hopefully conversions. Thanks for sharing all of these ideas with us. I really like the one for free entertainment.

    • Oleg says:

      Hi Lisa,

      thank you for the comment,
      Good to know that you liked the ideas,

      Yeah, contests are always fun and they generate a lot of results. This contest that we are currently running has already reached 1.4 Million social reach and all of those social shares will be released on the exact same time so that we can get maximum buzz.

      thanks,
      – Oleg

  15. Ricky says:

    At the Problogger Event this year I learnt that if you have a video on a sales page, whether people watch it not, conversions will be higher than without a video.

  16. Awesome tips on finding new leads! I did actually get a few new idea’s. As for the giveaways, I guess I never thought about it, but I have quite a few e-books that i have never even looked at sitting here on my computer LOL

    Great Share
    Thank You..
    Chery :))

    • Oleg says:

      Hi Chery,

      thank you for the comment,
      Glad to know that you liked the tips,

      yeah, totally agree with you, I got several of those myself and it is beyond optimism to think that those books will be ever read.

      thanks,
      – Oleg,

  17. Thanks Oleg for these ideas. We’re considering to hold a giveaway contest. I hope many will join!

  18. […] of your blogging and financial success online. If your desire is to reach out to a vast audience, make huge sales, you must be prepared to drive traffic to your […]

  19. […] great post on how to get traffic and generate lead should really get you started on some more cool options other than blog commenting to get huge […]

  20. […] are lots of marketing channels available where you could get possible leads. After too many responses from people, you may be confused about choosing most effective channel […]

  21. B Allen says:

    Awesome post, indeed I never tried any of these listed methods for finding leads online. Will surely try them soon.

    Thanks

    • Oleg says:

      Hey B. Allen,

      Welcome to Temok and thank you for the comment,

      Good to know that you liked the post,
      do give the tips a try and let us know your feedback,

      thanks,
      – Oleg

  22. vijay says:

    Great information for lead generation, I didn’t use any of these ideas before.
    Thanks for the great post.

    • Oleg says:

      Hey Vijay,

      Welcome to Temok and thank you for the comment,

      Good to know that you like the article, do let us know when you implement the ideas,

      thanks,
      – Oleg

  23. Hi Oleg,

    The strategies you mentioned are just epic. I have tried a bit of them and I must tell you that it works. Hosting an event is one if smartest ways of making extra bucks of dollar teaching folks what you know.

    The last time I did a contest on my news blog I was lucky to get people to sponsor it. And it worked perfectly. Though I made no money there for myself because I willed the balance to assistant but I got the desired traffic I wanted.

    Come 2017, I will give it a shot again. I will try them out again.

    • Oleg says:

      Hey Emenike,

      Thank you for your comment,

      Good to know that you have applied some of the tips already and got results too.

      Getting sponsors for a contest is always good, that way you can increase the giveaway funds or offer other valuables and assets too.

      Hows your news blog doing? Is it listed on Google news already,

      thanks,
      – Oleg

  24. Ahmadi says:

    Hi Oleg,

    thanks for the tips. actually i have a problem to get a few lead from my personal blog. but after read your tips, i got some idea how to manage it. thanks again. Nice post.

  25. Gowtham V says:

    Hi Oleg ,
    Methods like Offering free entertainment and creating a survey to get new leads are new to me. I have never thought of those methods to generate new leads.

    Thanks for the great post.

    • Oleg says:

      Hey Gowtham,

      Welcome to Temok and thank you for the comment,
      Good to know that you found something new, do let us know your feedback when you implement it,

      thanks,
      – Oleg

  26. Hi Oleg,
    These tips are really helpful and by following your tips or ways anyone will be able to identify his/her “target customers” more easily. Actually, they will be able to create content that speaks to them and provide more “targeted products and services”.

    And they really need to find targeted products or services.

    Thank you

    • Oleg says:

      Hey Salauddin,

      Welcome to Temok and thank you for the comment,
      Finding targeted customers helps a lot in converting leads into sales – because these are the people who wants to buy your products and services,

      thanks,
      – Oleg

  27. what a performance. great job , already subscribed to Temok blog feed.
    Oleg i am your fan now ! 🙂

  28. simon james says:

    Some great tips on lead generation here, I have been looking around for some tips but not seen many recommending infographics – have you tried the Image Raider SEO tool – great for checking out where the images from your content have been used on the web. Get a list of urls and then ping them for a back link. Events / webinars are also great for lead gen, as you have a lot of opportunities to market before, during and after the event. Keep up the good work!

    • Oleg says:

      Hey Simon,

      Welcome to Temok and thank you for the comment,
      Good to know that you liked the tips,

      I use a tool: TinEye – for the same purpose but will check out the tool that you have mentioned as well.

      Thanks,
      – Oleg

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